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How to Reflect Value from People to Products

Valuxr - Value Research: the UXR RevolutionValuxr - About Valuxr - The Birthplace of Value Research

About

Welcome to Valuxr – the birthplace of Value Research: the next chapter in how companies conduct user and market research to distill patterned ubiquitous value without missing the mark.

We’ve witnessed startup and enterprise product success and failure. We’ve seen bad decisions. We’ve seen good decisions. Through all the variance and unpredictability, one constant endures: value.

Founded by a user experience researcher whose eyes were opened to how much impactful overlap UXR has with sales, market research, and product management: Valuxr aims to get to the root of product failure, disentangle your organizational redundancies, and echo the powerful storytelling of zero-to-one, end-to-end product value – the great unseen power driving this economy.

Valuxr’s Goal: To Empower You to See the Unseen

 “Why?” is mankind’s most meaningful interrogative. Yet – its answers aren’t in the realm of observational science. They can’t be sensed.
 
There is an unseen substance out there more precious than diamonds, rubies, and gold. It’s powerful enough to topple economies and end nations, while also driving the currents behind each bit of currency. 
 
It’s everywhere. It’s all around us. It’s ubiquitously ignored.
 
So many websites and books miss the point of business. That’s all they are. Busy. They drone about processes. Frameworks. OKRs. Revenue. Metrics. Ideals. Failures. By what standards? For what purpose? Why?
 
Without answering this, it’s all wasted time. It’s all vanity.
 
They don’t tap into the core – why we do anything. Why we bother building anything. Selling anything. Serving anyone. Working.
 
Valuxr addresses this head on. How?
That substance is value.
 

Valuxr’s Mission: Value Research

 
Value builds money, not the other way around. 
Value builds your career, not the other way around. 
Value builds your company, not the other way around. 
Value builds this economy, not the other way around.
 
Where does value come from? How do we make it? What is it?
Valuxr answers this.
 

What Does Valuxr Do?

 
We publish content timelessly cutting through trends. We help you and your company understand value. 
 
Understanding value is the prerequisite to make money, to have a good career, to build and empower companies, and to drive this economy rather than be driven by it.
 
If you don’t stop and recognize value, it won’t be reflected onto you. Your brain is wired this way. You can never learn to speak without listening. You can never learn to move without feeling. You can never learn to make money without knowing value.
 
Value is reflected. It’s both inside and outside us. Learn how to recognize it. Listen to it. Generate it. Wherever you are and in whatever job you are in.
 

Who is Valuxr For?

 
Whether you are a CEO or an Academia matriculant; a product manager; a UX designer, researcher, or writer; a software engineer; sales engineer; college student; or people manager – the substance behind everything you seek to do is what Valuxr addresses.
 
Read our articles. Share our takeout cards. Hire us.
 
This isn’t just fluff. It’s neuroscience. It’s actionable. It’s testable.
 
Formed by user researchers who learned people reflect value into products – and never the other way around – we found this substance. It’s not only the iteration of the whole UXR practice, but the key to your career. We want you, your company, and the world to recognize value. Share it. Then, watch revenue soar. After all, it’s only water obeying its current.
 
Before you make another KPI and inevitably proceed to put product before people, investors before individuals, data before denotation, or resumes before reason – take some time to invest in the timeless. Invest in this substance around you. Invest in value.
 
Dig deep enough, and you’ll know value’s ultimate origin – what converts all time into the timeless, all variability into constancy, all seen into the unseen. 
Then, you’ll never be the same again.

 

Welcome to Valuxr.

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